|Businesses + Social Media = New Map|
A rising trend these days is the integration of a company’s Web based marketing – social media and online presence – with their physical operations. As such, many programs have been introduced with the goal of giving businesses a chance to get their name out there. There’s a new online map that’s doing just this: integrating Web and physical presence.
CityMaps is a novel new online map. At first look it appears similar to any other online map: streets, check; transport routes, check; geographic features, check. So, what sets it apart? Well, when you zoom in on a neighbourhood you don’t get a fancy street view, or outlines of buildings, you get a map populated with businesses.
What is CityMaps?
Essentially, it’s a tool to help you plan your next adventure in the city. If you’re out with your friends and looking for a place to go for dinner, you can search for nearby restaurants, look at reviews and deals, and finally: make a reservation, all from the app.
How will this help my business?
This program is a great example of good integration across social media and business. If a review is posted online, it’ll show up on the map. This can also be beneficial to your business as you will get near real-time feedback. CityMaps also encourages businesses to develop and maintain an Internet presence, while giving them a practically free way to literally put their name on the map.
Currently, the map is only available for New York, San Francisco and Austin. There’ll be more cities soon, but it’ll be a few years before every city in the US is on the map. So keep your eye on this program if you’re not in the three cities, as you’ll soon be able to take advantage of it.
If you would like to learn more about CityMaps, or other Web trends, please let us know, we are happy to help.
|Watch Out! Cloud & P2P Security Risk|
In the past five years, there has been a significant rise in the sharing of files and information between computer users. Many businesses have also taken to sharing files using cloud services and peer-to-peer (P2P) networks, allowing users to share files with each other over the Internet. This brings about a number of issues, both with file recoverability and overall security.
|Adios Android Market, Hello Google Play|
Google, long known for constantly changing its apps, has done it again. The latest change has been to the Android Marketplace, and is one of the bigger changes Google has made to its apps in the past year. This turnaround follows the trend of solidifying and combining different apps and services into one bigger umbrella, so to speak.
|Help Employees Create Better Presentations|
No matter what industry your business is in, managers and employees will at one time or another need to give a presentation. Presentations can at times scare many employees, causing undue stress and poorly created presentations that could cost a company a key contract.
|OS X: Time Saving Keyboard Shortcuts|
Do you work in a multi-OS environment? Are you a diehard PC fan whose business has switched over to Mac? While Mac OS X may seem a bit strange to some, there’s no need for it to be so, there are many excellent features that make using the OS easy. One of the features Mac OS X relies on heavily is keyboard shortcuts. Do you know how to use them, or what they do?